When it comes to discussing search engine optimization (SEO), backlinks receive a lot of attention. Most people spend quite a lot of time building high prime quality (PR) backlinks to their site because they are thought to be crucial in attracting interest from search engines.
That is true. In my experience, having prime quality links pointing to my websites has improved my rankings.
Nevertheless, high PR backlinks are not the solution to all your off-page SEO problems, especially since the Penguin update introduced by Google. This algorithm looks for natural backlinking, excluding pages (and websites) showing over-optimization. This is because Google officially searches for high-quality sites that other webmasters find helpful and link to. This means not all sites linking to yours will have high PR. Some of them will be blogs owned by people like you and me and a few of them can be sites with high PR, including forums, article directories, Facebook, YouTube, Wikipedia etc.
In other words, search engines like Google and Yahoo, when determining the web page rank of your website, take into consideration not just the standard of backlinks pointing to it, but also the variety.
As discussed in a previous post, pinging your site, submitting its URL to link directories and submitting articles to article directories will give you a ton of backlinks that search engines will consider valuable when assigning your site a page rank.
Now that you’re aware of this, how do you actually go about doing it? Will you submit your links manually or use software that does it for you automatically?
In my experience, link submission is without doubt one of the most boring jobs ever. Nonetheless, using software that automates the entire process can sink your site completely and hopelessly if you don’t know what you’re doing.
This is what I do with my websites/blogs:
1) I write an informative article around a keyword that has a good number of (global) searches per month and I post it in my blog. Automatically, the article gets pinged, submitted to RSS feed directories and social bookmarking sites. This can be done tweaking the preferences of your WordPress blog from the dashboard and also adding a selection of free and paid plugins.
2) I then spin the article. Spinning means generating several versions of the same story. I use a piece of software called Magic Article Rewriter.
3) I submit my article to a collection of article directories and niche blogs. I do this using a service that does it for me, but allows me to decide how quickly my article should be published. I can instruct my article submitter to post my content over several days to ensure my articles are not red flagged by search engines.
The service I use accepts spintax, which means it will post original content in every article directory and niche blog. I highly recommend making use of an article submission service you can trust. Keep away from pieces of software that break too frequently and fail to submit your content after article directories make changes in their article submission platforms.
Following the steps I highlighted above, will give you hundreds of backlinks naturally spread over time. Some will come from high PR sites, some from sites with low PR, some appearing as naked links and some with anchor text. In my view, this is a technique that anybody can implement to build a solid foundation for their business.
One last tip: start with something you know about, and feel you’ll be able to teach. People will know if you are an expert in your field and will be prepared to buy your products if they think you may help them find solutions to their problems and aid them in achieving their goals.
Article by Dave Farrel. I hope this information was of some help. I’ve got a video series I’d like to give you for free. In the series, you’ll discover how to make money online right from home. You can even start making as much as $100 a day with what I’ll show you for Free. Visit http://www.topwebmarketingstrategies.com to access your free videos now.